Vanishing viewers: CW’s Critics’ Choice Awards joins award shows with near record low ratings
Heather Hamilton
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CW’s Critics’ Choice Awards join other award shows with tanking viewerships.
The 2023 CW broadcast of the Critics’ Choice Awards drew a record low for its live broadcast, with 900,000 viewers, according to announced Nielsen ratings.
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This year’s awards show drew around 100,000 fewer total viewers in comparison to 2022, when the Critics’ Choice Awards garnered 1.1 million viewers across a simulcast by the CW and TBS. In 2021, a virtual edition of the Critics’ Choice Awards drew only 365,000 viewers.
The awards show faced fierce competition for viewers because it was up against the broadcast of the NFL’s AFC wild-card game. NBC’s broadcast of the football game between the Cincinnati Bengals and the Baltimore Ravens was the ratings winner, with more than 21 million viewers.
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The 2023 Golden Globes also tanked in viewership with a near-record low. NBC’s telecast of the 80th annual Golden Globes drew just 6.3 million viewers last week, according to Nielsen data. It was the second-smallest audience in the ceremony’s history.