Bud Light debacle is ‘important lesson’ of how ‘corporate wokeism has its limits’: Kaylee McGhee White
Heather Hamilton
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Washington Examiner’s Kaylee McGhee White noted that the surge in Coors Light and Miller Lite sales serves as an important lesson for other businesses across the United States.
“Bud Light has served as an important lesson for the entire country in that corporate ‘wokeism’ has its limits,” White told Hannity.
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Bud Light was dethroned as the top-selling U.S. beer after retail sales dropped 24.6% in May when compared to data analysis from last year. Other Anheuser-Busch brands’ sales also suffered as boycotts mounted following Bud Light’s partnership with transgender influencer and activist Dylan Mulvaney.
While speaking on Tuesday’s second-quarter earnings call, Molson Coors CEO Gavin Hattersley reported an 11.8% increase in net sales and a 5% rise in financial volumes.
“We are seeing share and market improvement everywhere, and more consumers are reaching for our beers than our competitors’ beers,” Hattersley said. “Coors Light and Miller Lite are now 50% bigger than Bud Light by total industry dollars.”
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In reacting to the Molson Coors sales surge, White pointed out that the public is tired of dealing with woke policies impacting their daily lives.
“People have to deal with radical leftism in their kids’ classrooms, in the medical community, and now in the grocery aisles,” White added. “And they’re finally putting their foot down and saying: ‘Enough.’”